Archive for April, 2008 Page 2 of 2



Rank Checker: Automate Your Search Rank Reports

Aaron Wall of SEOBook has released a new SEO tool called Rank Checker. This tool allows you to easily track your rankings and rank changes on Google, Yahoo and Microsoft Live Search (MSN).

This free tool is packaged as a Firefox extension, making it quite reliable. You can manually check rankings for a list of keywords, and can even setup scheduled tasks to automatically fetch rankings at specified times and intervals.

This tool saves me a lot of time since I used to do this task manually. Digital Point provides a similar tool accessed through a web interface. However, it does not provide data from Google unless you own a now discontinued Google SOAP API Key.

Redirecting Index Back to the Root

When someone links to your site, they generally copy and paste your URL out of their browser. To help aid your SEO efforts, try to provide them with consistent URLs at all times. Redirect your ‘index’ pages (index.html, index.php, etc…) back to the root. This way, users will link to: http://www.yoursite.com/ every time. PHP users: try this redirect solution which has worked great for me.

Happy April Fool’s from YouTube

This morning I stumbled upon YouTube’s April Fool’s Joke. Every featured Video on the YouTube home page links directly to the music video for Rick Astley - Never Gonna Give You Up. I did not realize it at first, and I found myself watching the video thinking, “Did I actually click on this?”

It turns out that the video, which was a number one hit in the late 80’s, is an infamous internet meme called a Rickroll.

A Rickroll is where an internet prankster posts a link in a discussion, claiming that the link contains content related to the discussion. When the user clicks on the link, they are taken to the Rick Astley video. They have just been Rickrolled.






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